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The truth about cheap supplier teaser rates

Switching 101

Teaser rates dangle 3-month introductory pricing then re-rate. The cancellation fee math and the 4 red flags every shopper should spot.

Featured infographic

How a teaser-rate contract re-prices after the introductory window

Teaser-priced months 1-3 sit below market. Months 4 onward re-rate to 30 to 60 percent above the utility SSO. Cancellation triggers an early-termination fee.

Open graph image · /og/teaser-trap.png

Teaser rates are the most common trap in the deregulated retail electricity market. A supplier advertises an introductory rate dramatically below the utility default — say 6.9 cents per kWh against a 12.4 cent SSO. The teaser runs for 3 months, then the contract automatically re-prices to a rate 30 to 60 percent higher than the SSO for the remaining 9 to 21 months of the contract. Cancellation triggers a $50 to $200 early-termination fee. The 4 red flags below catch every teaser before signing.

How a teaser contract is structured

Suppliers price the first 1 to 3 months of the contract dramatically below market — often at a loss — to win the customer enrollment. The contract then specifies a re-rate price for the remaining term. The re-rate is usually pegged to the utility default plus 10 to 25 percent or set at a fixed rate above wholesale forwards.

The re-rate is buried in the contract clauses, not advertised in the marketing. Cancellation fees of $50 to $200 lock the customer in. Most customers do not notice the re-rate until 2 or 3 high bills later, by which point the cancellation fee has paid for itself for the supplier.

The 4 red flags that spot every teaser

Flag one: rate dramatically below market. If the offered rate is more than 25 percent below the utility SSO, ask exactly how long that rate holds.

Flag two: short introductory period. Anything under 6 months is suspect. A clean fixed-rate contract locks for 12 to 24 months at a single price.

Flag three: cancellation fee present. Reputable suppliers offer fee-free contracts or fees no larger than 1 month of supply. Anything over $100 with a sub-12-month intro is a teaser.

Flag four: silence on the re-rate price. If the offer summary does not state the rate that applies after the intro period, walk away.

What to ship instead

A clean 12 to 24 month fixed-rate contract priced 8 to 14 percent below the utility SSO is the right structure for most US households. The rate holds for the full contract term. Cancellation fees are zero or under $50.

Seenra screens every supplier for these structural features and surfaces only the clean contracts in our quote tool. The teaser plans listed on state-PUC comparison sites are not vetted; we filter them out.

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Common questions

Quick answers from the editorial desk

How long does a teaser rate typically last?
Most teaser rates run for 1 to 3 months. The contract then re-prices automatically for the remaining 9 to 21 months of the term. The re-rate is set in the contract clauses and is typically 30 to 60 percent above the utility SSO.
Is there a cancellation fee on teaser contracts?
Yes, almost always. Cancellation fees on teaser contracts run $50 to $200. The fee is high enough to discourage exit and low enough to not trigger consumer-protection scrutiny. Confirm the fee in writing before signing.
How do I spot a teaser plan before signing?
Four red flags: rate more than 25 percent below SSO, introductory period under 6 months, cancellation fee over $100, and silence on the re-rate price. If any three apply, the offer is almost certainly a teaser.
What does PUCO/PUC law say about teaser disclosures?
Most state PUCs require suppliers to disclose the re-rate price and the cancellation fee in writing before signing. Enforcement is uneven; suppliers regularly bury the disclosures in fine print. Read the full contract before signing, not just the offer summary.

Further reading

Pillar guide, cluster siblings, and state pages cited above

Sources

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