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Demand response programs — utility rebates explained

Smart meters + EV charging

Demand-response programs pay you to reduce electricity use during peak grid stress events. Residential rebates: $50-$300/yr. Commercial: $5K-$50K/yr. The enrollment workflow + the participation rules.

Harry Brooks

Director of Energy Strategy, Seenra Inc

Smart meters + EV charging8 min readPublished Updated

Featured infographic

Demand response — how it works

Grid forecasts peak. Utility signals enrolled customers. Smart thermostats pre-cool then setback.

Open graph image · /og/demand-curve.png

The short answer

Demand response (DR) programs pay residential customers $25-$200/year to allow utilities to remotely cycle their AC or smart thermostat 5-25 times per summer during grid peaks. Commercial programs pay $5-$50/kW of curtailable load. Most programs use existing Nest, Ecobee, or Honeywell smart thermostats — no extra hardware needed.

Demand response (DR) programs pay residential and commercial customers to reduce electricity use during grid stress events — typically 5-25 hot summer afternoons per year. Programs vary widely by utility but generally pay $25-$200/year per residential participant and $5-$50 per kW of commercial curtailable load. Major US programs: ConEd Smart Usage Rewards (NY), PSE&G Sense (NJ), PG&E SmartRate, Eversource ConnectedSolutions (MA, CT), Duke Energy Power Manager. Enrolling takes 5 minutes and most programs use your existing smart thermostat.

How residential DR works

Utility forecasts peak demand 24 hours ahead. On stress days, utility signals enrolled customers via smart thermostat API.

Smart thermostat pre-cools home 1-2F starting 30-60 min before event. During event (typically 2-5 PM, 2-4 hours), thermostat raises setpoint 3-4F. Most homes don't notice the comfort difference.

Customer can opt out of any individual event via the app — typically 0-2 events per season have customer opt-outs.

Top US programs (2026)

ConEd Smart Usage Rewards (NY): $25-$85/year. Works with Nest, Ecobee, Honeywell.

PSE&G Sense (NJ): $50-$135/year. Smart thermostat opt-in.

PG&E SmartRate (CA): tiered pricing — pay 4x normal during 9-15 events but receive credit otherwise. Net winner for households that can shift load.

Eversource ConnectedSolutions (MA, CT, NH): $25-$200/year for thermostats; $400-$1,000/year for batteries via the same program.

Duke Energy Power Manager (NC, SC): $25-$60/year via direct AC switch.

Commercial demand response — bigger payments, more sophisticated programs

Commercial and industrial customers can register as demand resources directly with PJM, ERCOT, NYISO, MISO, ISO-NE, CAISO, and SPP. Capacity payments range from $30,000 to $200,000 per MW per year for being available to curtail. Larger facilities (5 MW or more) typically participate directly; smaller facilities use aggregators.

Aggregators (CPower, Voltus, Enel X, Engie, Tesla, Generac) handle market participation for facilities under 1 MW of curtailable load. They take 10 to 30 percent of payments in exchange for handling enrollment, dispatch coordination, settlements, and reporting. For most mid-sized commercial sites, aggregator-managed enrollment is the practical path.

Industrial sites that can shed 20 to 50 percent of load on 30 minutes notice qualify for the highest-paying programs. Cold storage, water treatment, manufacturing with batch-process flexibility, and large commercial HVAC are common participants. The demand-charge-strategy guide covers the operational requirements that make a facility eligible.

For multi-site retail and chain operations, demand-response participation across all sites stacks the payments. A 30-store chain shedding 50 kW per location during 10 events per year earns $30,000 to $80,000 per year combined. The multi-site-aggregation guide covers the cross-site coordination.

How residential enrollment actually works

For most residential programs, enrollment is a 5-minute online process. You log into your utility account, navigate to the demand response or rewards program section, opt in, and connect your smart thermostat (or AC switch device) via the program portal. Some programs require a paper form for one-time signup but most are fully online.

After enrollment, the utility tests your participation with a single non-binding event during shoulder season (typically May or September). This confirms the integration works. Then real events run during summer peak conditions (June through September on the East Coast, June through October on the West Coast, May through September in the Southeast).

During each event the utility sends a signal to your thermostat 30 to 60 minutes before the event start. Your thermostat pre-cools the home 1 to 2F, then raises the setpoint 3 to 4F for the duration of the event (2 to 4 hours, typically 1 to 5 PM). You can opt out of any individual event via the program app — typically capped at 1 to 2 opt-outs per season without losing the annual payment.

Annual payments are typically credited as bill credits in October or November after the summer season completes. Some programs send checks instead. Most enrollment programs require a 12-month commitment.

Infographic

Residential DR event sequence — pre-cool, curtail, recover

Pre-cooling 30-60 min before event drops home 1-2F below setpoint. Event raises setpoint 3-4F for 2-4 hours. Most homes do not notice the comfort difference.

State-by-state program details

New York: ConEd Smart Usage Rewards pays $25 to $85 per year for thermostat enrollment in NYC and Westchester. National Grid offers a similar program in upstate. Both work with Nest, Ecobee, Honeywell, and Sensi.

New Jersey: PSE&G Sense pays $50 to $135 per year. Larger payment than ConEd because PJM capacity prices are higher in the New Jersey zone. Atlantic City Electric and JCP&L also have similar programs.

California: PG&E SmartRate is a tiered TOU plan rather than a thermostat-control program. Customers pay 4 times the normal rate during 9 to 15 events but receive credits otherwise. Net winner for households that can shift load actively. SDG&E and SCE offer similar programs.

New England: Eversource ConnectedSolutions (MA, CT, NH) pays $25 to $200 per year for thermostat enrollment, plus $400 to $1,000 per year for battery enrollment via the same program. National Grid New England has a similar offering.

Southeast: Duke Energy Power Manager (NC, SC, FL) uses direct AC switch devices (older technology) rather than thermostats. Pays $25 to $60 per year. TVA and Southern Company offer regional variations.

Recap

Bottom line

Demand response is one of the easiest ways for residential customers to earn $25 to $200 per year just by allowing the utility to remotely adjust the smart thermostat 5 to 25 times per summer during grid stress events. Enrollment takes 5 minutes online, the comfort impact is minimal because of pre-cooling, and you can opt out of any individual event. For households that already own a smart thermostat the marginal effort is essentially zero.

Pair DR enrollment with TOU rate plans (where available) and the smart-thermostat-savings-nest-ecobee setup for compounding savings. Commercial customers can earn substantially more — $5 to $50 per kW of curtailable load — through aggregator-managed enrollment in capacity markets. The capacity-market-pjm-ercot-explained guide covers the underlying market mechanics.

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Common questions

Quick answers from the editorial desk

Will the utility leave my house too hot during a demand response event?
No — most programs cap setpoint changes at 4F above your normal cooling target, and you can opt out of any event via the app. Pre-cooling before the event further reduces discomfort. Most homes do not notice the difference because the home was pre-cooled 1 to 2F below setpoint before the event started.
Can I participate in DR if I do not have a smart thermostat?
Some programs (Duke Power Manager, older utility programs) use direct AC switch devices that the utility installs at no cost. These are simpler than thermostat-based DR but pay less ($25 to $60 per year). Most modern programs assume a smart thermostat — if you do not have one, getting a smart thermostat is the easier path.
How many DR events should I expect per summer?
Typical residential programs run 5 to 25 events per summer season. Each event is 2 to 4 hours during peak afternoon hours (1 to 5 PM) on the hottest days. Many summers run 8 to 12 events; extreme summers can run 25+ events. Most utilities cap residential events at 25 to 30 per year.
Will participating in DR affect my home insurance or appliance warranties?
No — DR participation operates within normal thermostat setpoint ranges and does not affect insurance, appliance warranties, or HVAC system reliability. The utility cannot drive setpoints to extreme values; programs cap adjustments at 4F.
How does Seenra make money on a household contract?
When a household locks a supply contract, the supplier pays Seenra a small commission. The amount is disclosed up front in the offer summary in dollar-and-basis-point form. The household price is forever free.

Sources

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